Business in Berkshire week comm 1st March 2010
By Jon Davey05-03-2010 We identified that a clients current contractual agreement with their Chinese supplier was worth nothing – it was just empty words that weren’t legally enforceable leaving the company extremely vulnerable – it didn’t provide for continuous supply of goods, didn’t protect against faulty good which added up to potentially financial disaster given units take 6 weeks to arrive by sea leaving a massive whole in their available stock.
moreIML Sports Marketing
05-03-2010 The bookmaker Paddy Power is planning its biggest-ever sponsorship deal, a £5 million-per-year minimum contract with Tiger Woods.
moreConnect Reading
05-03-2010 Connect Reading is looking for business mentor volunteers to work with the young people of Reading on a new Connect Reading Say Yes Challenge. Committed and enthusiastic individuals will be 'buddied-up' with a small group of young people (aged 13-18yrs) and provide support and guidance as they form their own mini social enterprise 'companies'.
moreSelling Sciences
05-03-2010 You say “Solutions” but your customers see “Commodity” – Does it matter? A THAMES VALLEY BREAKFAST SEMINAR FOR SENIOR EXECUTIVES Date: 26th March 2010 8.30am-10.00am (Light breakfast provided from 8.00am) Location: Pine Suite, The Coppid Beech Hotel, Bracknell, RG12 8TF
moreMary Flavelle
04-03-2010 What’s happening in the heavens during March? March begins with the emphasis on the sign of Pisces. This is the sign of dreams and imagery, so we can all let our imagination run wild and spend some time connecting to our hopes and wishes. How we can turn them into reality? Mars, planet of motivation and action finally moves forward again in Leo on the 11th heralding a dramatic shift in energy. Mars expects us to leap into action and get things done. Achievement and accomplishment comes just in time for the Spring Equinox on the 20th as the Sun arrives in the fiery and passionate sign of Aries,
moreThames Valley Chamber of Commerce Group
04-03-2010 On 25 February, over 250 business leaders gathered at the Copthorne Hotel, Slough, for the highly anticipated Slough Chamber Awards 2010 Gala Dinner. Created with the aim of recognising and celebrating the businesses that have contributed to Slough’s thriving economic success, the Gala Dinner welcomed Ricky Gervais lookalike, Tim Oliver, as the MC, with music from Stringsaloud string quartet.
moreJazzMouse Productions Limited
03-03-2010 I got in contact with Amy last year as we were entering into our busiest period. What started as a tentative ‘toe-in-the-water’ has now become an essential service for jazzmouse. Here’s what Amy has to say. Paul Fawcus
moreBusiness in Bracknell
03-03-2010 Bracknell + Berkshire Business Expo will open it's doors at 9:30am this morning, Wednesday 3rd March 2010. I went along Tuesday evening to set up the Social Media Directors stand and only the organisers were there admiring the results of their labour, six months of hard graft. My stand complete I headed for the door and got talking to Matt Neville, one of the Blue Mountain chaps, he mentioned that he also had an interest in second hand office furniture.
moreHotel Marketing Association
01-03-2010 One of the hot topics in our industry is ‘online reputation management’. With the explosion of social networking sites such as Facebook, the ability of anyone to set up a blog, and the wide amount of publicity surrounding customer review sites such as TripAdvisor, we face a daily challenge in managing what is said about our business online. We have assembled a panel who will: •Share best practise on managing online reputation •Assess the impact on individual properties and brands of consumer feedback - good and bad •Assess whether there is any opportunity to influence review sites •Discuss blogging – and its implications for your business Tuesday 23rd March 2010 at the Rubens Hotel, London at 6.30pm. £15 for HMA members, £25 for non-members.
moreBML Solutions Limited
01-03-2010 Brian Wall, the principal BPM business consultant and Managing Director has been awarded the BPM Master accreditation by AIIM.
moreRUN PRINT RUN
01-03-2010 RUN PRINT RUN - HELPING TO MARKET YOUR COMPANY AND HELP SELL YOUR PRODUCTS AND SERVICES. So........you want to promote your company, you don’t want to spend a lot, and you need results fast.
moreWhat is your Twitter TiTe factor?
By Jon Davey|
Recently I have been completely amused by the number of really, what I would consider, strong companies that have added the Twitter logo to the front page of their website with a link to their Twitter account … but then have only a hand full of followers … what does that say??
The home page has been put together by their expert design team that costs them £25k a month to have sitting around waiting for their next job. It has been reviewed by the sales director and his 10 man team that costs another £75k a month. The websites underlines the power of the company, mentions a few key accounts and explains how they are the best of the best at Top Gun. The buyer has walked onto the website with a £1,000,000 contract, 50% GP and all is looking good for him to pick up the phone and request a meeting … UNTIL … “Look they have a Twitter account like Stephen Fry, with their profile they must have at least 100,000 followers?” thinks the buyer and moves the mouse over the Twitter icon and clicks through to their Twitter account … “Following 48, followers 3 … ha, ha, ha … these guys obviously have a great copy writer but who the hell in marketing let that slip through … later losers!” It’s incredible but totally true … just look around the web and you find little Tommy Tucker with 20,000 followers … some bloke claiming to be a Twitter guru with 2,000 followers … companies giving it a go and a little thought with 200 … and a bunch of multi million pound companies with 20. Twitter is just the latest, not even that, one of the more recent online marketing tools that has its place but please world, don’t get obsessed and pulled in by the marketing buzz as in 2 minutes it will all be over and we’ll be on to the next great thing. Personally I feel that Google buzz has far more potential and let’s face it, like BT own the telco network in the UK, Google owns the servers and so can ensure who’s up and who’s down at any given moment in time. By all means take a look at Twitter and consider how you are going to use it but don’t put it on your home page until you have a plan and have warmed up the pan with a few hundred followers. Always consider the TiTe factor … you’ll either be “tight” or a “tit” … divide the number of followers you have by the number you are following to get your TiTe number. A TiTe of less than 1 then you are officially a tit and need to consider what you’re doing with Twitter and do you listen to all those you are following, so why?? If your TiTe is around 1 then you are possibly a Twitter guru who is following the world so you get more followers to make things look good, why else would you follow 5,000 people?? If your TiTe is greater than 10 then you’re officially “tight” and obviously very interesting with something of value to say to the world. People are following you as they are interested, not just because you followed them … you may merely be a celeb but then you could be much more !! Well that’s my take on it but it would be… @jondavey Remember folks, tweet carefully out there… Jon Davey www.socialmediadirectors.co.uk 01753 852904 |
Global Warming Scam - It's Official
By Jon Davey
A leader climate change scientist working at the now infamous University of East Anglia Climatic Research Unit (CRU), admitted yesterday that the threat of GlobalWarming was made up during a drunken party at Stringfellows nightclub in London.
More...
Let us publish your Customer Testimonials
By Jon Davey|
In the last few months we have noticed that an increasing number of people are searching for testimonials & customer testimonials and finding our customertestimonials.co.uk website.
Perhaps we haven’t focussed on it as much as we should! Looking around the site we have done hundreds of projects and yet only have a few testimonials. It would make sense to approach our customers and get them to scribble something about us but that, as we all know, takes forever!! How about we publish the testimonials of our customer’s clients on this site and drive traffic your way? That would be easy for us to do and should motivate enough people into action to boost the content. It may even encourage a few more business men and women to use our service. You can be a customer from as little as £7.47 per month… go view the options, join our gang and then we can promote you via our various websites which drive a ton of traffic and help you find more customers. Join in TODAY and send us a testimonial from your client and we’ll have it published within 48 hours and ready to be found by your next client!! Take a look at this data … |
Study links road pollution and heart disease !
By Jon DaveyMore over at edie
Ecademy comes good on enquiry about favicons
By Jon Davey
This morning I needed to know the name of the image that sits top left of your browser window on some sites ... posted at 8:31 by 9:17 I not only had my answer but also a solution ... I do like it when a plan comes off ... Jason has done his thing and now on www.jondavey.co.uk you can see our favicon for Social Media Directors ... marvellous ...
| Subject | Author | Date | Score |
|---|---|---|---|
| Who needs Twitter when you have Ecademy | Jon Davey |
17-Feb-10 10:01am | 0.00 |
| Your help with web page terminology please | Jon Upton |
17-Feb-10 9:17am | 0.00 |
| Your help with web page terminology please | Bas de Kruyff |
17-Feb-10 8:54am | 0.00 |
| Your help with web page terminology please | Paul Clark |
17-Feb-10 8:44am | 0.00 |
There's a BUZZ in the air that can feed off Twitter !
By Jon DaveyIs Google BUZZ more than intelligent Twitter? For the last year or so the world has been gripped by celebrities telling us what they have been having for breakfast on Twitter … now with Google BUZZ they can video it, take a picture, add 140 words rather than 140 characters and we can get an even better understanding of their world.
Jon Davey Social Media Directors has been created as the demand by people and businesses to understand all this online stuff increases.
LiaiseOnline Limited As this video illustrates it is not difficult to become a thought leader in your market place you just need to keep telling people you are THE thought leader for your market and do you know what … you will become THE THOUGHT LEADER !
Which generates the most new business Networking or Exhibitions?
By Jon DaveyWhat do you think generates the best results:
- Networking with people on a regular basis in the hope that they may have a need or refer you
- Or Exhibitions where you meet people for the first time
(Let’s ignore cost and assume the networking is monthly, the event once a year)
Off to the dentist in a mo!!!
By Jon DaveyJust needed to drop Quinney a line and read his last email which talks about his new found fame and fortune as the Fat Controller over in Berkeley, Gloucester. If he’s a winner he’ll be on BBC1 next year as part of the European policy to reduce viewing figures so that YouTube can catch up … some deal that RBS are doing with a US digital channel after proving how great they are at asset stripping Britain!
Half joking!!
We’ve adopted a Beaver!
We met at the Sharpness Dockers Club for our meeting. Nearly all the gang was there. We were served the biggest fry up I have ever seen on a plate. Simply magnificent but not to be repeated too often. How the dockers can still work after one of those I do not know?




