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Jan 29th

My week ending 29th Jan ... tell us about yours ...

By Jon Davey
Morning

What a week, so many things going on as we kick start 2010.

I'm in discussions with a couple of big companies around helping them grow and prosper. I've been talking to a bunch of smaller businesses about how I can help them boost their on and offline profiles and they are listening … WHY?

Because I'm picking up the phone and "Smiling and Dialling" !!

If you are going to read any of this week's articles take a look at Generating new business then THINK LOCAL.

You should really be considering this opportunity as it is SOOOO powerful.

I've put together an Online Marketing workshop for those of you with a team of people that you'd like to get more tuned in to online marketing and social media. If you are an individual that would like to join in then make yourself known.

And with the General Elections just around the corner I need to do my bit to help the lesser know candidates get some of the limelight.

If I can help you in 2010 then give me a call or simply hit reply to this email.

Have a great weekend and I hope your team wins !!

Thank you.


Jon Davey
NEW Business Generator
Social Media Director
LiaiseOnline Limited
Tel: 01753 852904
Mob: 07881 744495
Email: jon.davey@businessleadgeneration.co.uk
Web: www.jondavey.co.uk

P.S. For the last quarter of 2009 my primary focus was to be recognised by the Internet as a Social Media Director. Please search Google.co.uk and YouTube.com for Social Media Director and let me know if you can't see me as I'll need to tweak something!

P.P.S. My primary focus for first quarter 2010 is helping companies dig out new business opportunities and we have come up with an excellent email marketing package to help you identify potential and follow up. We've called this Managed Email Marketing Campaigns, take a look.
Jan 21st

Flood-hit Surrey secures £30,000 funding

By The Isogon Group
An area of Surrey affected by flooding has been awarded money to improve watercourses and to review flood relief systems.

Surrey Heath Borough Council secured a £30,000 grant from Defra to study the flooding problems in Chobham and the surrounding areas.

The council will work with landowners to reduce the flow of water through Chobham.

It will have access to the grant from the new financial year.

Councillor Chris Rowbotham said: "Flooding is a recurring issue in Chobham and affects a good number of it's businesses and residents.

"This review aims to identify these problems and find a solution that will benefit everyone."

Good news for all of us living and working in the area I'd say. Perhaps I can put my wellies away for the Winter in future!!
Jan 20th

ITIL and ITIL Implementation

By The Isogon Group
Any IT Managers or IT Service Delivery Managers struggling with ITIL implementation? Need to know more about ITIL?

Lots of discussion about the various merits or not of following an ITIL approach across your organisation and IT department.

I'd like to hear froom anyone struggling to get to grips with the whole topic from implementation to training to consultative help.

Call or email me - 0871 399 0089 or dean@isogon-marketing.co.uk
Jan 19th

World Cup ticket rethink

By The Isogon Group
The organisers of this year’s football World Cup in South Africa are altering ticket sales procedures in an effort to boost weak local demand.

Reuters reports that tickets have been available to South Africans on the internet or over the counter at selected banks – services which many locals do not have access to. South African football followers are also unaccustomed to buying tickets in advance of matches, usually buying entrance on the day.

The head of the organising committee for the World Cup, Danny Jordaan, said that tickets would be made available for purchase for cash, over the counter, to make them as accessible as possible for local fans.

Jordaan highlighted the scale of the local apathy at this stage, saying that more South Africans had bought tickets to watch England than their national team.
Jan 19th

Too many regulations will stifle recovery, says BCC

By The Isogon Group
A series of new government regulations could cost businesses more than £25 billion over the next four years, threatening economic recovery, a leading business group fears.

In a new report, the British Chambers of Commerce (BCC) will say that 18 British employment and tax regulations due to come into force by 2014 will cost companies money that could be spent on creating new jobs. Only two of the new regulations are European Union measures.

The figures come only a day before new unemployment data is expected to show that the number of people out of work in the UK has breached 2.5 million for the first time since November 1994.

The BCC, said that businesses needed the Government to “get off their backs ... The cost of employing people must be reduced if future governments are serious about giving businesses the freedom to create jobs and drive our economic recovery.”

Research by Hay Group, the management consultancy, showed that nearly a quarter of companies that froze pay last year are set to freeze wages this year.

The BCC is calling for a three-year moratorium on all new employment legislation and is urging the Government to lead a campaign for an EU-wide delay to the introduction of regulations.

“A good start would be to abolish the planned increase in national insurance in 2011 — it’s a tax on jobs and will hinder recovery,” Mr Frost said.

The 1 per cent increase in employers’ national insurance contributions next April will cost businesses nearly £5 billion a year, totalling £14 billion by 2014, the BCC said, citing the Government’s own forecasts. It is unlikely that the Government will reverse its decision on national insurance as it seeks to raise more tax income.

Besides the new national insurance rules, companies will have to foot a £1.5 billion bill to comply fully with the EU Agency Workers Directive, which gives agency workers the same rights as permanent employees.

New rules for paternity leave, also being introduced next year, will cost businesses about £12.5 million in 2011 and £9 million each year thereafter. The new scheme for workplace pensions will cost about £4.8 billion a year, the BCC said.

The TUC attacked the BCC’s findings. Brendan Barber, General Secretary of the union organisation, said: “The BCC is using spurious statistics to confuse decent pensions, training and treatment at work with unnecessary red tape. The measures highlighted in this report are vital for a sustained economic recovery.”
Jan 18th

Subdued Market hits Club Transfers

By The Isogon Group
A recent report suggests that this could be a particularly subdued transfer window for many footbal clubs of all sizes. For many years Premiership clubs in particular have been turning increasingly to foreign players so that the 'trickle down' effect to clubs in the Football League has diminished. In the past there were even cases where clubs were able to build a new stand from the transfer of a player to the top flight.

Leaving aside the plight of Portsmouth, it is Football League clubs which are in real danger. Many Championship clubs have a tendency to overspend in an effort to reach the Premiership. League 1 and League 2 clubs are very reliant on short-term cash flow like any smaller business. Former Premiership clubs relegated to League 1 have to maintain expensive infrastructures designed for the Premier League.

Sooner or later a club is going to disappear altogether, as has happened in the non-league set up, they don't just go into administration and reappear free of debt. Some think that is the wake up call that football needs, but it would be devastating for the fans of the club involved, even if they formed a 'phoenix' club.
Jan 15th

Great use for Twitter...

By Jon Davey
Sometimes technology rocks...
Twitter raised $5m for Red Cross appeal on Haiti
Jan 15th

Have you got your marketing foundations in place?

By The Isogon Group

House buying is about location, location, location. Marketing is data, data, data.

Your target audience lists are the critical foundation to the success of ALL your marketing activity. Take a look at how we can help. We have a proven up turn 0f 20-25% inbound activity from lists cleansed and updated by our teams.

http://www.outboundtelemarketingservices.co.uk/extra9.html

Jan 15th

Japan proposes 13 World Cup venues

By The Isogon Group
Japan has 13 prospective venues in its bid to host the 2018 or 2022 World Cups, including nine of the 10 venues from the 2002 World Cup which the country co-hosted with South Korea.

Japan initially said it would only bid to host the events if Tokyo won the vote to stage the 2016 Olympics as the Japan Football Association (JFA) planned to use the proposed 100,000-seater waterfront Olympic stadium.

Tokyo, which did not host matches at the 2002 tournament, has put forward two stadiums.

Osaka is planning to build a new venue following new FIFA rules that World Cup host countries require a stadium with a minimum capacity of 80,000 for the opening game and final.

FIFA will announce the hosts for both the 2018 and 2022 World Cups in December.